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Our aim is to become a client centered and designer oriented
organization with international level, diversified quality products
in every modern and comfortable office environment.

To this end the organization will concentrate its efforts to pursue
the interest of five groups of its beneficiaries.

    Customer satisfaction with design, quality and product
     manufacture. Suitable price and after sales services.

   Society satisfaction with company efforts to upgrade
     consumer level of physical and mental health.

    Investor satisfaction with health and transparency of
     company financial and economic affairs and growth of
     profitability along with organizational expansion.

   Employee satisfaction from working in a learning, searching
     and merit centered environment.

   Supplier satisfaction from committed cooperation along
     with mutual benefits.

Long term aims:

    To become one of the top three companies in area of office
      furniture in Iran.

    To have at least three registered or sold design in area of
     office furniture.

    Expansion of sales dealership in center of export target
     market recognized in marketing plan.

    Cooperating with at least one reputable foreign company
     in context of commercial and technology transfer.

    Qualitive and quantative increase of product mix.
    Wide spread cooperation with local interior design
      companies.



 

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